The Joe Pomp Show #209 Patrick Mahomes-Backed Sports Drink Company BioSteel Files For Bankruptcy
Sep 22, 2023
Discussing the bankruptcy of BioSteel sports drink company backed by Patrick Mahomes and other top athletes, analyzing the challenges faced in the market. Explore the rise and fall of BioSteel, its financial turmoil, and the impact of influencer marketing strategies. Insights on athlete investments and the risks of relying solely on star endorsements for business success.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 2min
Rise and Fall of Bio-Steel Sports Drink Company
01:50 • 5min
Financial Turmoil of Bio-Steel Sports Drink Company and Market Challenges
06:37 • 4min
Analysis of influencer marketing strategies and BioSteel's bankruptcy filing
10:40 • 2min
Insights on Athlete Investments and Business Success
12:36 • 2min