The SaaS Academy Podcast Unlocking the Potential of Product-Led Growth (with Wes Bush) | Ep. 29
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Join Johnny (@johnnypage13) and Matt (@mattverlaque) as they sit down with Wes Bush
- He’s the author of the best-selling book Product-Led Growth and founder of PoductLed.com — a proven system that helps SaaS companies scale their business by focusing on being product first.
- He’s coached over 300+ SaaS companies and generated over $1B in self-serve revenue!
- Some of those companies include giants like Keap and startups like Enzuzo who he helped double their free-to-paid conversion rate in just 6 months.
And he has a NEW upcoming book coming out in August titled ‘Product Led’ which will teach you how to turn your product into a $100M growth machine without a sales team.
In this episode, Wes breaks down:
- Implementing a successful product-led growth strategy.
- How solving beginner problems for users is key to product-led growth.
- Talking to customers and understanding the market before implementing a product-led growth strategy.
- Transitioning from a sales-led business to a product-led business.
- And how sales-led companies can learn from and implement product-led strategies to improve their operations and customer experience, regardless of their current business model.
Check out Wes on:
➤ LinkedIn: https://www.linkedin.com/in/wesbush/
➤ Website: https://productled.com/
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