Wizards of Ecom #261-How to Master Amazon's Search Query Performance Dashboard with Mansour Norouzi
About our guest: Mansour is an Amazon seller and the director of Amazon Advertising at Incrementum Digital.
Today, Incrementum Digital manages more than 50M annually in ad spend. Mansour leads the Amazon advertising department. His core focus is developing new strategies and coaching his team members.
In this 30 minute episode, Mansour addressed every issue regarding Search Query Performance including its importance and use, how change impacts your share, what works and not and its misuse. So listen in and get a nugget or two.
In This Episode:
[00:49] Welcoming Mansour Narouzi on the show. The director of Incrementum Digital
[01:45] Search Query Performance
[14:55] What works and not with SQP
[07:10] Not related to PPC.
[12:50] Importance of SQP.
[17:22] Misuse of reports.
[21:44] SUPA Template
Guest Links:
LinkedIn: https://www.linkedin.com/in/mansournorouzi/
Website: https://incrementumdigital.com/
Video Walkthrough: https://youtu.be/PCqW4YB1dMA
Book References:
Think and Grow Rich by Napoleon Hill
Links and References:
Wizards of Amazon: https://www.wizardsofecom.com/
Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p
Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/
Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/
Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/