Episode 186: Expert Tips for Online Program Marketing and Enrollment

Return guest Dr. Sasha Thackaberry-Voinovich joins hosts Kelvin and Tom to share hard won expert tips on improving online program marketing and enrollment. 

Content Links

• Dr. Sasha Thackaberry-Voinovich’s Online Profile
• [Book] How to Grow Enrollment in Online Higher Education: Strategies for Marketing and Recruitment (Thackaberry-Voinovich, 2025)
• [Company] SkillsWave
• [Article from Ruffalo Noel Levitz] “Digital Marketing at Every Stage of the Enrollment Funnel”
• [Article from Niche] “How to Tackle Summer Melt (5 Effective Ways)”
• Related Past TOPcast Episode: “Managing Change and Growth in Online Initiatives” (with guest Dr. Sasha Thackaberry)

Extra Special Feature

• Video Version of This Episode!