If you don't know the right persuasive writing methods, even one email can destroy relationships you may have tirelessly built for a long time. Joining Eric Anderton is written word expert Joshua Lisec. He explains how to solve the rampant misuse of adverbs that elevates wrong emotions and passes lies as truth. Joshua talks about how poor persuasive writing can make recipients feel under attack, mistrusted, or manipulated. He also presents his three-step process of creating well-written messages that invoke the intended emotions and actions without having to spend hours or days on writing.
