Systemize, Optimize, Automate: The Gym Owner's AI Playbook

Tired of wearing every hat in your gym?

AI can handle repetitive tasks so you can focus on the work only you can do.

Today on “Run a Profitable Gym,” Chris Cooper explains how gym owners can use artificial intelligence to automate their businesses without losing the human touch that gyms need.

He walks through the three-step process of systemize, optimize, automate—explaining that many gym owners fail to use AI successfully because they’re trying to automate broken or undefined processes.

Once solid systems have been optimized, gym owners can use AI for basic customer service, habits coaching, inventory management and similar tasks, which frees up their time for high-value work.

Coop also shares specific tools Two-Brain gyms are already using, from Garmin Clipboard for tracking athlete data to ManyChat for nurturing leads.

Check out the full episode to learn which tasks to automate first in your gym so you can start buying back your time. 

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3:02 - AI for ops and systems

8:05 - AI for inventory management

15:21 - AI for habit-based coaching

18:37 - AI for marketing & brand

25:38 - Massive opportunity for gym owners

29:39 - Culture, community & identity