The Midlife Chrysalis How Sara Blakely Built Spanx and Found Her Next Big Purpose
Aug 6, 2025
Sara Blakely, the founder of Spanx, shares her entrepreneurial journey from selling fax machines to creating a billion-dollar brand. She discusses the emotional challenges of selling Spanx and her identity shift in midlife. Blakely emphasizes the importance of intuition, vulnerability, and redefining success beyond business. She also dives into her new venture, Sneaks, blending style and comfort in footwear. Her insights on growth, resilience, and embracing one's feminine energy make for an inspiring conversation about navigating personal transformations.
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Early Mindset Practice
- Sara Blakely began deliberate mindset work as a teenager after her parents separated.
- She credits early self-study for helping her steer negative thoughts and build confidence.
Cassette Gift That Changed Her Life
- Sara's father handed her Wayne Dyer cassette tapes during a painful family split when she was about 15.
- Listening taught her she could control her thoughts instead of being a victim of them.
Tune Intuition Like A Radio
- Sara Blakely describes intuition like tuning an old radio until the signal clears and guidance arrives.
- She strengthens that signal by honoring fleeting thoughts and small signs consistently.
