Secure Ventures with Kyle McNulty
Ox Security: Neatsun Ziv on Software Supply Chain Threat Contextualization
Aug 9, 2023
Discover Neatsun Ziv's journey from Vanadium to Ox Security, lessons learned and applied, the importance of threat modeling in software supply chain security, challenges in establishing go-to market strategies, creating a comprehensive threat map with Oscar, understanding context for software security, and evolving risks in AI models.
38:28
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Quick takeaways
- Lessons from past ventures shaped prioritization insights for software security at Ox.
- Metrics like ARR growth and customer satisfaction gauge product-market fit and growth scalability effectively.
Deep dives
Challenges of Early Market Entry
Starting a company too early for the market in 2003, Nitzen founded Vanadium to tackle endpoint security. However, struggles with go-to-market strategies, customer limitations, and fundraising difficulties posed significant challenges. Lessons included diversifying lead sources and market targets, insights now applied at AUX.
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