Why That Worked – Presented by StoryBrand.ai
#144: How to Scale Your Service-Based Business Without Hiring
Oct 16, 2023
Learn how to scale a service-based business without hiring employees by offering coaching programs, creating PDF guides, and automating delivery processes. Discover the potential of additional services and multiple streams of income. Explore strategies for turning knowledge into valuable products or experiences. Understand the importance of building relationships and connections. Get resources and a plan of action for starting a coaching business and taking action.
28:36
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Quick takeaways
- Creating a lead generator in the form of a PDF guide can attract potential coaching clients and serve as a valuable resource for aspiring photographers.
- Establishing a franchise-like model and positioning oneself as a renowned coach can help scale the coaching business and offer higher-priced products.
Deep dives
Transitioning from Photographer to Coach
Tyler Kort, a photographer in Chicago, expresses his desire to expand his horizons and get into coaching. He believes that coaching is a way to continue his enthusiasm for his work and help others succeed. However, he is unsure of how to start his coaching business.
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