

Karen Salmansohn on finding humor in life's heaviness, identity-based habits, and your to-die-for life
In this episode of Out of the Clouds, host Anne Mühlethaler welcomes Karen Salmansohn, a bestselling author who has sold over 2 million books globally and describes herself as someone who puts "Psychology Today and Mad Magazine in a blender and presses frappé." Known for writing self-help books for people who wouldn't be caught dead reading self-help and pioneering the self-help book with attitude—she was the first personal development author to put a curse word in a book title with "How to Be Happy, Dammit"—Karen brings her signature blend of wisdom and wit to every conversation.
In her interview with Anne, Karen speaks about how her journey from senior VP creative director in advertising to bestselling author began with a bold leap of faith driven by pure passion. After achieving early success in advertising (including winning a Clio in her first six months on the job), she realised she wanted to write a novel. After threatening to quit, she finally did. Karen shares the story of how this bold decision led to a remarkable career spanning novels, self-help books, and everything in between. After her first novel, she started to pen books meant to inspire people to think in new ways, which she found more fulfilling than writing copy to convince the same people to switch toothpaste brands.
Next Anne and Karen explore the inspiration behind Karen's latest book, "Your To-Die-For Life," which emerged from both her experience of "near-life experiences" (being life-adjacent rather than fully present) and the profound impact of her father's death. Karen shares how giving her father's eulogy prompted her to write her own, which led to a thorough reassessment of her priorities and inspired her to move from working in "beast mode" to what she now calls "best mode."
The discussion delves deep into Karen's practical framework for living intentionally, including her seven core values that she reverse-engineered from the top regrets of the dying (Authentic, Brave, Curious, Discerning, Empathic Love, Fun, and Gratitude). Karen also explains her powerful concept of identity-based habits and "to-die lists"—daily practices that help align your actions with who you want to become, using the format "I am [core value] and so I do [action]."
One of the most compelling parts of their conversation centers on Karen's marble jar ritual—a tangible way to practice mortality awareness with each marble representing a remaining month of life, creating a monthly ritual of reflection and intentional living. Karen describes herself as a "middle of life doula:" someone helping people create meaningful change while there's still a runway ahead.
Throughout the interview, Karen demonstrates her gift for making profound concepts accessible through humor and practical tools. From her early days writing silly poems about chemistry homework to helping readers navigate life's heaviness with levity, she embodies her belief that humor is a great survival tool and that we can find awe and meaning in everyday moments.
The conversation touches on behavioral change, the importance of meaningful relationships, the power of curiosity as an antidote to fear, and how mortality awareness can awaken us to make each day more beautiful and purposeful. Karen's approach isn't about morbid fixation on death, but rather using awareness of life's finite nature to live more vividly and intentionally.
A thoughtful and inspiring conversation that offers both practical tools and philosophical insights for anyone seeking to live more fully and authentically.
Happy listening!
Selected links from episode
Out of the Clouds website: https://outoftheclouds.com/
Out of the Clouds on Instagram: https://www.instagram.com/_outoftheclouds
The Mettā View website: https://avm.consulting/metta-view
Anne on Instagram: https://www.instagram.com/annvi/
Anne on Threads: https://www.threads.net/@annvi
Anne on LinkedIn: https://www.linkedin.com/in/anne-v-muhlethaler/
Connect with Karen:
- On Instagram @notsalmon
- On Facebook https://www.facebook.com/Notsalmon/
- On LinkedIn https://www.linkedin.com/in/karensalmansohn/
- On Youtube https://www.youtube.com/@karensalmansohn-OFFICIAL
Karen's Work:
- Your To Die For Life - Karen's latest book and website
- Karen's Substack: The Stand-Up Philosopher
- Legacy Lab coaching with Karen
- You’re never too old to re-jigger your life - a video masterclass
- Her TEDxTalk: Fun is your high-performance fuel
Referenced in the Interview:
- Jonathan Fields interviews Karen Salmansohn for the Good Life Project
Karen's Notable Books Mentioned:
- "How to Be Happy, Dammit" - The book that started it all
- "Even God Is Single, So Stop Giving Me a Hard Time"
- "The Clitourist: A guide to one of the hottest spots on Earth"
- "How to Make Your Man Behave in 21 Days or Less Using the Secrets of Professional Dog Trainers"
Karen's Song Picks:
Philosophical References:
- Aristotle's philosophy on living a good life
- The Tibetan Book of Living and Dying
- Regina Spektor (artist Karen admires)
Links:
Some of Karen’s most successful titles:
- How to be Happy, dammit
- Even God Is Single, so stop giving me a hard Time.
- The Clitourist : A guide to one of the hottest spots on Earth for people with a clitoris, or people who love people with one
The upcoming book:
Karen’s picks for the song that best represents her
https://open.spotify.com/track/2yx1kAK1Fe2zTOsaDKSNBk?si=4a71f79f8dd54b55
Alanis Morissette You Learn (live)
Brave by Sarah Bareilles https://open.spotify.com/track/6Uy6K3KdmUdAfelUp0SeXn?si=4b6e66955a8743f2
This episode is brought to you by Le Trente
Are you a purpose-driven individual seeking clarity in your personal narrative? Is your brand struggling to communicate authentically with your audience? Looking for a thought partnership that transforms how you connect with the world?
Le Trente is a global community that emboldens purpose-driven individuals and organizations to communicate authentically. Headquartered in Geneva but serving clients worldwide, we coach both individuals and brands through their communication journey—from identity exploration to strategy development—all grounded in mindful leadership and compassionate, holistic communication.
Our mission is to be a catalyst for positive change. We inspire open-minded people and organisations to build better worlds through community-building salons, strategic consulting, mindful coaching and storytelling.
Ready to transform your approach to communication and create ripples of positive change? Get in touch, we like to make magic happen.
FIND OUT MORE ABOUT LE TRENTE HERE.
***
If you enjoyed this episode, click subscribe for more, and consider writing a review of the show on Apple Podcasts, we really appreciate your support and feedback. And thank you so much for listening!
For all notes and transcripts, please visit Out Of The Clouds on Simplecast - https://out-of-the-clouds.simplecast.com/
Sign up for Anne's email newsletter for more from Out of the Clouds at https://outoftheclouds.com.
Follow Anne and Out of the Clouds: IG: @_outoftheclouds or @annvi Or on Threads @annvi On Youtube @OutoftheClouds
For more, you can read and subscribe to Anne's Substack, the Mettā View, her weekly dose of insights on coaching, brand development, the future of work, and storytelling, with a hint of mindfulness.