
The Game with Alex Hormozi The Perfect Business | Ep 282
Mar 2, 2021
What does the perfect business look like? Today’s discussion dives into essential traits like uniqueness, high margins, and the importance of integrity. Discover how long-term thinking and a focus on value creation can lead to success. The conversation also highlights markets influenced by information advantages and inefficiencies. Plus, listeners can access a free Scaling Roadmap to aid their entrepreneurial journey. Perfect for those looking to build something lasting!
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The Perfect Business Model
- The perfect business offers a product that costs almost nothing, sells for much more, and is habit-forming.
- This leads to high lifetime value with customers repeatedly buying the product.
Power of High Gross Margins
- Gross margin improvements exponentially increase profitability, not just incrementally.
- Increasing margin from 90% to 95% can double profitability compared to 90% to 80%.
Adopt Risk-Averse Management
- Be risk averse and protect your downside to avoid losing everything.
- Remember, "you should only have to get rich once," so avoid betting big recklessly.


