Makers Mindset 5 Things Every Founder MUST Know Before Pitching Investors with Cristina Nuñez of True Beauty Ventures
Apr 17, 2025
Cristina Nuñez is a transformative force in the beauty industry, co-founding True Beauty Ventures to uplift innovative beauty and wellness brands. She shares her journey from finance to the creative side of beauty, highlighting a personal loss that shaped her path. Cristina discusses overcoming self-doubt in fundraising and the critical need for diverse voices in investment. She also emphasizes the five essential strategies for founders pitching investors, including sustainability and self-awareness, while fostering strong relationships in an evolving retail landscape.
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Cristina's Career Pivot Journey
- Cristina Nuñez transitioned from finance to beauty driven by a desire to build and run brands herself.
- Personal family events and timing led her to co-found True Beauty Ventures, combining finance and beauty expertise.
Doubt as Fuel for Success
- Use doubt and skepticism from others as motivation to prepare better and persist.
- Having diverse female funders and founders at the table counters biases and changes investment dynamics.
True Beauty Ventures Approach
- True Beauty Ventures invests in emerging brands with proven traction rather than pure ideas.
- They emphasize strategic partnership and deep beauty industry expertise over just funding.