The Origin of You Need a Budget

You Need a Budget (YNAB) was founded out of personal necessity when Jesse Mecham and his wife faced financial constraints while starting their family. To manage their tight finances, Jesse created a simple spreadsheet to track their spending, which proved effective enough that he decided to share it with others. Initially, this spreadsheet evolved into software over the course of 17 years, continually adapting to users' needs. Jesse's transition from aspiring accountant to personal finance expert showcases the power of addressing one's own financial challenges and turning them into a helpful solution for many.