Marketing School - Digital Marketing and Online Marketing Tips

How we got our podcast to #3 marketing and #21 business, and Is GenAI a fad?

Mar 4, 2024

Learn how to achieve high rankings in Apple Podcast charts by focusing on followers, not just ratings. Discover the power of generative AI and its potential to revolutionize industries. Get insights on content quality, collaboration, and the future of AI in business.

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Introduction

00:00 • 2min

Achieving a Million Downloads, Live Event in LA, and Climbing Podcast Rankings

01:36 • 4min

Insights on Content Quality, Statistics, and Collaborations in Podcasting

05:13 • 4min

Exploring the Future of Generative AI in Business

09:11 • 5min

Exploring the Untold Earnings in Influencer Marketing

14:15 • 2min

In episode #2690, we share valuable insights on how we achieved high rankings in the Apple Podcast charts. We explain the importance of focusing on the number of followers rather than ratings and reviews, as it directly impacts the podcast's ranking. We also emphasize the need for consistent, high-quality content and stress the importance of retaining listeners through engaging episodes. Additionally, we touch upon the power of generative AI and its potential to revolutionize various industries.

Don’t forget to help us grow by subscribing and liking on YouTube!

Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

(00:00) Today’s topic: How we got our podcast to #3 marketing and #21 business, and Is GenAI a fad?
(00:31) Strategy to hit a million podcast downloads
(01:36) The importance of getting followers on Apple Podcasts
(03:03) Increase in unique listeners after climbing the charts
(04:44) The value of snipping audio content
(06:03) Stats on web pages with zero Google traffic
(07:20) Collaboration with the Perpetual Traffic podcast
(08:38) Neil Patel and Eric Siu discuss the viability of Gen AI
(09:12) Bill McDermott's quote about investing in Gen AI
(09:36) Cutting support staff and sales due to unit economics
(10:26) Differentiating between fads and the underlying technology of AI
(11:05) Adapting to technology or getting left behind
(11:29) Neil Patel's social media success with new and specific topics
(13:00) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

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