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Entrepreneurs on Fire
The Big Enough Approach to Entrepreneurship with Lee LeFever
Apr 18, 2024
17:48
Snipd AI
Lee LeFever, co-founder of Common Craft, discusses the 'big enough' approach to entrepreneurship, prioritizing time over money for success. He emphasizes the value of owning copyright and generating passive income through video licensing, as well as the benefits of staying small in business for long-term success. The podcast also explores the importance of surrounding yourself with the right people for personal growth.
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Quick takeaways
- Success in entrepreneurship should prioritize time over money for personal happiness.
- Time in entrepreneurship is a valuable resource that should be managed and prioritized for fulfillment.
Deep dives
Choosing to Be Small as a Constraint
Choosing to remain small as a business while still scaling income was a key strategy discussed. The podcast shared the example of focusing on licensing their video content rather than expanding into a traditional creative studio setup. By staying small and leveraging their own unique approach, the business owners were able to generate passive income over time.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode