On Purpose with Jay Shetty 50 Cent ON: How To Hustle Smarter & Creating Opportunities From Scratch
May 4, 2020
50 Cent, the award-winning rapper and entrepreneur, discusses his journey from humble beginnings to superstardom, attributing much of his success to his family. He shares insights from his new book, emphasizing the hustle mindset and the importance of resilience. The conversation touches on the impact of unconditional love and mentorship in personal growth, while also exploring the evolution of music and the industry dynamics. 50 Cent offers advice on transforming challenges into opportunities, revealing the deeper lessons behind his glamorous life.
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Episode notes
Power Play
- 50 Cent took a lower salary ($17,000/episode) for the first season of "Power".
- He wanted creative control and to "get them pregnant with the idea," leading to a $150 million deal later.
Target Audience Shift
- 50 Cent believes his core audience, who were in college during his initial success, are now his target audience for film/TV.
- Music marks time, and his audience has grown, making television a prime space for their entertainment.
Walk of Fame Nerves
- 50 Cent felt nervous before his Hollywood Walk of Fame ceremony, even texting Mary J. Blige about it.
- The presence of Eminem, Dr. Dre, and other key figures made the experience exciting and meaningful.
