Manage Smarter 232: Stephanie Nivinskus: Fix What Isn't Selling to Scale Your Business
Stephanie Nivinskus is the CEO of SizzleForce Marketing, an agency that helps scaling companies get noticed and attract more clients on a daily basis. Since 1995, she has developed and executed brand-building campaigns for companies including Starbucks, The NFL, Quiksilver, and thousands of small businesses. A Story Brand Certified Guide and Certified Partner of Digital Marketer, Stephanie has written for Forbes & Entrepreneur magazines and she is the author of the International #1 Bestseller, Absolutely Unforgettable: The Entrepreneur’s Guide To Creating A Heart-Centered Brand And Standing Out In A Noisy World.
In this podcast for managers, Audrey, Lee and Stephanie discuss:
· 5 explanations as to why your products or services aren’t selling
· How to appeal to buyers on an emotional level
· Attention-getting techniques to create FOMO
· How company credibility and product credibility affect salesperson credibility
· When to pull the plug on a product that’s not doing well
"I will tell you I am a firm believer there’s 5 emotional motivators that prompt people to pull out their wallets over and over and over.”– Stephanie Nivinskus
Build Credibility and Effective Leadership with the Manage Smarter Podcast
Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.
Connect with Stephanie Nivinskus
https://www.facebook.com/SizzleForce
https://www.linkedin.com/in/stephanienivinskus/
Connect with Manage Smarter Hosts
· Website: ManageSmarter.com
· LinkedIn: Audrey Strong
· LinkedIn: C. Lee Smith
Connect with SalesFuel
· Website: http://salesfuel.com/
· Twitter: @SalesFuel
· Facebook: https://www.facebook.com/salesfuel/
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