The Art of Online Business Want High Converting Emails? Do This First! Featuring Copywriter Elise Hodge
Mar 19, 2025
Join Elise Hodge, a savvy copywriter who empowers coaches and course creators to skyrocket their sales. She shares her secrets for crafting high-converting email sequences, emphasizing the power of personal, relatable language. Elise reveals how to gather audience insights quickly through innovative giveaways and stresses that authenticity is key to standing out. Discover essential strategies for optimizing your emails and ads, ensuring your messaging connects with your audience and drives results.
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Connect Copy With Reader's Mind
- Use language that immediately connects with your reader to make your email copy effective.
- Your messaging should reflect their thoughts and concerns as if you were a fly on the wall.
Audience Words Then Your Voice
- Write copy first with your audience's words and pain points, then add your personality.
- Use a word bank to capture your natural language to keep your voice consistent in copywriting.
Use Giveaway Surveys for Insights
- Run a giveaway disguised as a survey to quickly gather audience insights and words.
- Offer a relevant and attractive prize, then invite top respondents to a follow-up call for deeper understanding.