Mind Pump: Raw Fitness Truth

2025: How to Be a Successful Fitness Coach With Jason Phillips

Mar 6, 2023

In this conversation, Jason Phillips, CEO of NCI and fitness expert, shares invaluable tips for aspiring fitness coaches. He discusses how A.I. will shape the future of online coaching and emphasizes the importance of focusing on the journey, not just outcomes. Phillips reveals that effective coaching helps clients sidestep pitfalls and promotes the significance of small, achievable goals. He highlights the critical role of validation in building client relationships, along with the necessity for coaches to communicate and sell the right ideas effectively.

01:28:59

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Episode guests

Jason Phillips

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Episode notes

Intro

3min

The Journey of Coaching and Personal Growth

20min

Beyond the Scale: Rethinking Fitness

10min

The Art of Selling Fitness

19min

Achievable Goals and Coaching Transparency

12min

The Power of Validation in Fitness Coaching

13min

The Transformative Power of Fitness Coaching

4min

Engaging Clients Through Entertainment in Fitness Coaching

2min

Mentorship and Growth in Fitness

5min

In this episode Sal, Adam & Justin speak with Jason Phillips about how to find success a fitness and nutrition coach.

How will A.I. impact online coaching? (2:11)
It’s about the journey and not the immediate outcomes. (7:13)
Why coaches are just really helping you avoid your pitfalls. (16:11)
Desire vs. need. (17:41)
Defining what “works.” (25:56)
Why coaches must SELL the right ideas and the right methods better than they sell the bad ideas and bad methods. (28:35)
Focusing on the root cause. (43:14)
Taking ownership. (49:54)
Creating small wins to build life-long success. (52:17)
The two roles that every coach has. (58:19)
People just want to be validated. (1:04:38)
Everything is your fault. (1:12:34)
The path for growth through health & fitness. (1:14:34)
Becoming the vehicle of true-life change. (1:19:01)
The value of being ‘likable’. (1:22:17)
NCI’s Vegas Giveaway. (1:23:44)

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