The GaryVee Audio Experience Why I’m Bullish On esports | Interview with Conquering Geek Culture
Sep 16, 2020
In this engaging chat, Gary Vaynerchuk, an entrepreneurial powerhouse and CEO, unpacks his foray into the esports realm, specifically his investment in the Minnesota Røkkr. He shares insights from his interactions with rising star Kyle 'Bugha' Giersdorf and explores how cultural trends shape the esports landscape. Gary highlights the importance of branding and sustainable investment while emphasizing the potential of esports to captivate younger audiences and influence traditional sports. A must-listen for anyone interested in the future of entertainment!
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Esports' Inevitable Rise
- Gary Vaynerchuk recognized eSports' potential years ago based on historical trends and current observations.
- He strategically waited for the right opportunity, like a hunter, before investing.
Bugha's Potential
- Vaynerchuk saw Bugha's potential as an esports athlete early on, comparing him to Roger Federer.
- He realized that some players possess cross-game talent, similar to Federer's dominance across different surfaces in tennis.
Esports vs. Social Media
- Vaynerchuk compares the current state of esports to social media in 2012-13.
- Widespread understanding but lack of full appreciation for its potential impact, presenting significant opportunities.
