Founders #397 Jiro Ono: Simplicity Is The Ultimate Advantage
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Aug 4, 2025 Dive into the inspiring life of Jiro Ono, the ultimate sushi chef, who turned adversity into ambition after being kicked out of his home at just nine. Discover his relentless pursuit of simplicity and perfection in sushi craftsmanship. Learn how his philosophies resonate with entrepreneurs, emphasizing continuous growth and mastery. Explore the art of sushi-making that takes years to perfect, and appreciate the elegance of a meal that costs $400 for just 15 minutes, showcasing the value of expertise.
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Jiro's Harsh Start and Obsession
- Jiro lived a harsh childhood, was kicked out at age 9, and started working in a restaurant to survive.
- His life-long obsession with mastering sushi was driven by necessity and passion to never starve again.
Lifelong Craftsmanship and Kaizen
- Mastery requires disciplined repetition and lifelong commitment, reflecting the spirit of the Japanese "shokunin."
- Excellence demands continuous tiny improvements over decades, with no shortcuts allowed.
Vendor Specialization & Trust
- Specialists in their fields supply each ingredient, creating mastery through focused expertise.
- Trust and uncompromising standards with vendors elevate the final product's quality.
