

Earning Trust: A Method for More Sales
Oct 27, 2022
Content marketing expert Melanie Deziel shares strategies for building trust through storytelling, customer testimonials, and educational content. The podcast discusses the importance of proving credibility, leveraging narratives to showcase values, and earning trust through expertise and testimonials.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 2min
Building Trust in Marketing Strategies
01:51 • 18min
Leveraging Stories to Build Trust and Showcase Values
19:24 • 2min
Utilizing Customer Stories and Testimonials in Marketing Strategies
20:58 • 3min
Building Trust Through Educational Content
24:01 • 17min
Building Trust through Expertise and Testimonials
41:12 • 3min
Tactical Guide to Proving Business Claims and Building Trust
43:55 • 2min