The Hard Sell vs. The Heart Sell With Special Guest, Bernadette McClelland
Dec 2, 2017
27:39
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This week we're joined by one of our favorite authors, Bernadette McClelland, author of The Art of Commercial Conversations. You'll quickly discover that she is a kindred spirit. We'll explore what it means to sell from the heart, the importance of knowing who you are as a sales rep, and much more!
Selling From the Heart Podcast