Mike Perez is the President of iLaywerMarketing, a law firm marketing company. He is also the CEO of 1Point21 Interactive, a full-service data visualization and content marketing agency. Mike specializes in SEO, SEM, web design, website video production, and video optimization.  

Selling your business requires consideration for implications like job security, asset ownership, and operational changes. How can you evaluate an ideal company for the transaction, and what should you prioritize during your due diligence?

Mike Perez, the President of iLaywerMarketing, shares how he navigated the legal ramifications of his business sale. With host Todd Taskey, Mike explains how he partnered with private equity companies, how to collaborate with stakeholders during a transaction, and advice for enhancing company value.