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Snap Mafia: David Shim, founder of Read AI, on building a better future of work with AI and the story of his $175M acquisition by Snap

Aug 5, 2024

David Shim, founder and CEO of Read AI, has a rich background including leading Foursquare and founding Placed, which Snap acquired for $175M. In this discussion, he shares his journey, highlighting his 'aha' moment in location measurement. Shim explains how AI can transform meetings with summaries and enhance workplace efficiency. He also tackles the challenges of optimizing video conferencing during the pandemic and the significance of emotional engagement in communication. Get ready to explore the future of AI in work!

42:05

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Episode guests

David Shim

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Episode notes

Podcast summary created with Snipd AI

Quick takeaways

David Shim's journey from founding Placed, which linked ad exposure to store visits, showcases the impact of location analytics on business decisions.

The launch of ReadAI represents a significant innovation in enhancing video meetings through AI by providing real-time engagement insights and effective summaries.

Deep dives

David Shim's Entrepreneurial Journey

David Shim's journey in the tech industry began with his experience at Quantcast, where he developed analytics using pixel tracking to monitor user behavior across websites. This early work laid the foundation for his understanding of mobile apps versus mobile websites, which he explored during the rise of the iPhone. Shim then co-founded Placed, a company that incentivized users to share their location data in exchange for monetary rewards, pioneering location analytics and targeting businesses based on user behaviors. His efforts culminated in a successful model that linked ad exposure to real-world store visits, demonstrating the power of data in driving business decisions.

Intro

5min

From Startup to Acquisition: Navigating Growth

12min

Optimizing Video Conferencing in the COVID Era

10min

AI Innovations in Communication and Sales

13min

Enhancing Productivity with AI: A Guide to Read

2min

If you like Taking Inventory, do us a favor and give us a 5-star rating or review. It’s the best way to help support the podcast. ——— Read a transcript of the full episode from Read AI: https://app.read.ai/analytics/meetings/01J486QZFQ1JVSEY6BR92K77RP David Shim is the founder and CEO of Read AI, the leader in gen AI meeting summaries. David and his co-founders started Read AI with a mission of building the future of work, where every interaction is improved with AI. Read AI has raised over $32M and is applying AI and analytics to video conferencing that analyzes, prescribes, and prevents bad meetings. Prior to founding Read AI, David was the CEO of Foursquare and before that was the founder and CEO of Placed, which was acquired by Snap for $175M in 2017. Hear David talk about his “aha” moment going all in on location measurement, the Placed acquisition story and what he wished he knew then, why meeting summaries will be most people’s first experience with AI, and what the future of AI has in store. ——— Connect with James and Daniel! LinkedIn: James: https://www.linkedin.com/in/jamesborow/ Daniel: https://www.linkedin.com/in/danieldruger/ Twitter: James: https://twitter.com/jamesborow Daniel: https://twitter.com/ddruger Subscribe to our newsletter: https://www.takinginventorypod.com/ and follow Taking Inventory on LinkedIn and Twitter

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