Letting & Estate Agent Podcast Estate Agency revenues over the next decade - Ep. 2376
Nov 3, 2025
Richard Donnell, Research Director at Zoopla, brings invaluable insights into the challenges facing estate and letting agents today. He reveals that agency fees have dropped significantly, driven by fewer transactions and increased competition. Richard emphasizes the need for agents to adapt their strategies, focusing on comprehensive support for sellers throughout the process. He discusses how rising rents are boosting lettings income and highlights the importance of improving conversion rates to attract serious sellers. Overall, he provides practical advice on targeting ideal listings and enhancing landlord engagement.
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Real Fees Have Fallen Substantially
- Real fees per property are roughly £1,000 lower today than before the financial crash.
- The market shows fewer transactions but far more agents competing for them.
Clients Want End‑to‑End Property Help
- Agents increasingly compete on non-core services like mortgages and moving services instead of core selling value.
- Consumers want agents to guide them through the whole transaction, not just secure a sale signature.
Landlords Skew Sale Statistics
- A sizable share of London homes for sale are rental properties where landlords test the market.
- Many of those properties remain in the rental market rather than completing a sale.