The GaryVee Audio Experience Why You Need To Make Four TikToks A Day | Inside 4Ds
Apr 28, 2022
Dive into the strategy behind advertising failures, emphasizing the need for quality content and quick decision-making. Discover how a salon owner expands her brand through innovative marketing, including podcasting. Learn why posting four TikToks a day is crucial for B2C growth and engage with emerging content creators. Explore the boost in brand identity through partnerships like Verde and Aveda. Lastly, understand the evolution of direct-to-consumer beauty products and how to adapt to the changing landscape of consumer engagement.
AI Snips
Chapters
Transcript
Episode notes
B2B Podcast Strategy
- Interview people and act like you are hosting a B2B show for the hair industry.
- Focus on providing valuable content and insights for the industry, rather than directly promoting your business.
Wine Library TV Story
- Gary Vaynerchuk discusses how his dad disagreed with his approach to reviewing wines.
- He panned wines they had a surplus of, leading to decreased sales of those specific wines, but increased overall business.
LinkedIn Ads for Podcast Clips
- Create short, engaging clips from your podcast and run LinkedIn ads targeting specific industry professionals.
- This strategy can help attract potential clients and employees.