Masters of Scale Rapid Response: Why take on a turnaround, w/Magic Leap’s Peggy Johnson
Dec 10, 2020
Peggy Johnson, CEO of Magic Leap and former executive at Microsoft and Qualcomm, takes a bold leap from a stable tech giant to a struggling startup. She discusses the unique challenges women face in tech leadership and the potential of augmented reality amid a pandemic. Johnson highlights how COVID-19 accelerated tech adoption, creating opportunities for innovation. She also shares insights on fostering collaboration and diversity within her team and the importance of employee loyalty programs in building a positive corporate culture.
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Pandemic Leap
- Peggy Johnson left Microsoft during the pandemic to lead Magic Leap.
- She had never met her team or board in person before starting.
Gender Bias in Tech
- Women in tech are evaluated based on performance, while men are evaluated based on potential.
- This makes it difficult for women to attain leadership positions like CEO or board seats.
AR in Action
- Magic Leap's AR headset allows users to interact with digital content overlaid on the real world.
- An example is Ericsson using the headset to display machine characteristics and expert contact info in factories.