Product Agility Bruce McCarthy: Connecting the Dots: Product Leadership & Managing Uncertainty - Productized 2025 TalkInTen
Live from Productized Lisbon - a world-class conference for product people.
Productized is one of the best product conferences in Europe: thoughtfully run, intensely practical and full of senior product leaders sharing real-world tactics. We're honoured to partner with Productized in Lisbon, it's an exceptional event for learning, connecting and rethinking how product leaders shape outcomes.
This short episode features a live conversation about the strategic role of product leadership, how CPOs should connect functions across the company, and practical steps to manage uncertainty and align stakeholders.
Key topics discussed
- Why the CPO is the organisation's connector and strategic coach
- How to translate vision into coherent strategy and staged bets
- Practical tactics to align product, sales, marketing and engineering
- Using tailored tools to improve internal communication and stakeholder prep
- Lessons learned from product failure and the importance of early, frequent communication
Chapters
[00:01:03] - Co-hosted firsts: What it means to run a co-hosted Talking 10 and set the tone for candid chats.
[00:01:37] - CPO as connector: Why the Chief Product Officer must connect functions, strategy and customer outcomes.
[00:07:53] - AI & internal comms: Practical ways to prepare stakeholder conversations and tailor messaging for impact.
[00:09:41] - Scary lessons and recovery: Real stories of product failure, alignment mistakes, and how to communicate earlier.
Guest bios:
Bruce McCarthy — Product leader, speaker and workshop facilitator focused on product leadership, strategy and cross-functional alignment. Bruce helps executives turn vision into staged strategic bets and coaches product teams to lead across organisations.
Tamas — Co-founder of Bobcats Coding, a Lisbon and Budapest-based digital product studio that specialises in AI engineering and end-to-end product development. Bobcats builds practical tools and publishes educational guides to help product teams adopt new tech responsibly.
Thanks to our sponsor: Bobcats Coding — visit bobcatscoding.com to download their AI economics guidebook and learn more about their work in di
Host Bio
Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.
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Listen & Share On Spotify & iTunes
- Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56
- iTunes - https://apple.co/3YvTX8p
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