Fractional CMO Show How to Shrink a Full Time Marketing Role into a Fractional CMO Size Engagement
Struggling with time management as a fractional CMO? Casey tackles the essential mindset shift to streamline your work, increase efficiency, and maximize your impact. Learn how to set clear boundaries, structure your clients into manageable frameworks, and build a scalable, high-value fractional CMO career. If you're ready to work smarter, not harder, this episode is packed with insights to help you take control and thrive.
Here’s what we talked about:
- Overcoming time drain with clients
- Setting boundaries and structure
- Quarterly planning for leadership
- Using scorecards to track key metrics
- Evaluating vendors effectively
- The power of SOPs for scaling
- Managing CEO expectations
- Enforcing personal boundaries
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Connect with Casey Stanton:
LinkedIn: https://www.linkedin.com/in/caseystanton/
Website: https://caseystanton.com/