Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

Why So Serious? 5 WILD Ways to Generate Money-Making Ideas

Mar 12, 2024
Learn how to unleash your creativity by ditching traditional methods and embracing wild idea generation. Discover the power of play, authenticity, and vulnerability in business, and uncover the secrets to crafting engaging marketing narratives. Explore the influence of play on learning and idea generation, and get inspired to think outside the box for business success.
54:05

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Quick takeaways

  • Engage in 'shit storming' to unleash creative brainstorming.
  • Integrate playfulness for effective workplace changes.

Deep dives

Embracing Shit Storming for Creative Solutions

Encouraging 'shit storming,' an exercise where one comes up with the most absurd ideas, allows for creative brainstorming and breaks away from traditional thinking patterns. By focusing on the worst ideas, such as 'kitten mittens,' individuals can approach problem-solving with a playful and open mindset.

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