332. Creating Remarkable Customer Experiences in Corporate Filmmaking: Lessons from Shep Hyken

The quality of the customer service experience that you provide is equally as important as the quality of the work that you produce. On the show today I talk with customer service expert Shep Hyken about how to create a truly remarkable customer service experience in your business. 

Customer service is not simply a department within your business, it’s a philosophy that should permeate every step of your customer service journey. Every single interaction between your business and your client speaks to the level at which you care for your client. Be intentional to meet client expectations in all of these interactions to show that you care. This type of customer service will lead to more loyal customers than you would ever imagine!

Key Takeaways 

• The quality of what you produce means nothing if you have no clients to pay for what you produce.
• Care more about the client rather than making the sale. This will lead to healthy, loyal relationships and also to more closed deals.
• Become service aware and evaluate every client touchpoint in your business to make sure you are meeting client expectations.
• Meeting expectations every time will create a truly remarkable experience for your client.

About Shep Hyken

 Shep Hyken is a customer service and experience expert and the Chief Amazement Officer of Shepard Presentations. He is a New York Times and Wall Street Journal bestselling author of eight books and has been inducted into the National Speakers Association Hall of Fame for lifetime achievement in the speaking profession. His articles have been published in hundreds of publications, including Forbes, and he has been quoted in the New York Times, Inc, Real Simple, Wall Street Journal, USA Today, and more. Shep works with companies and organizations that want to build loyal relationships with their customers and employees.

In This Episode

• [00:00] Welcome to the show!
• [03:09] Meet Shep Hyken
• [05:47] Where to start with customer service
• [10:24] Great customer service within healthy boundaries
• [14:34] How to stand out
• [19:28] Importance of a CRM
• [21:23] Be aware of opportunities
• [25:47] Using video to create amazing customer service experiences
• [28:21] Human centered communication
• [37:53] Connect with Shep Hyken
• [38:16] Outro

Quotes

 “Being intentional means you're aware of the opportunities you have to create that experience.” [07:39] - Shep Hyken

“Customer service is not a department, it's a philosophy.” [15:16] - Shep Hyken

“Nobody ever became truly successful by being mediocre and average” [16:51] - Shep Hyken

“It's not about being over the top. It's about doing and meeting the expectation” [17:29] - Shep Hyken

Links

 Get the The Lead Machine: Website Checklist for Filmmakers

FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production

While Working Less Than 40 Hours Per Week"

Join the Grow Your Video Business Facebook Group 

Find Shep Hyken online 

Read The 2023 ACA Study

Connect with Shep Hyken on LinkedIn

Follow Shep Hyken on Instagram | Facebook | Twitter

Follow Ryan Koral on Instagram

Follow Grow Your Video Business on Instagram

What’s your question for the podcast? Share a video or audio response!

Check out the full show notes page

If you haven't already, we'd love it if you would take 1 minute to leave us a review on iTunes!