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How I Stacked 5 Growth Levers to Grow My Newsletter to 10,000 Subscribers
Nov 1, 2023
In this episode, the host shares their personal journey of growing their newsletter to 10,000 subscribers. They discuss the five growth levers - organic content, partnerships, virality, performance marketing, and direct sales. They emphasize the importance of consistent content creation, gamification strategies, and offering incentives for sharing the newsletter. The speaker also explores the significance of expanding reach through targeted promotions and finding content market fit.
33:27
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Quick takeaways
- Organic content and social media platforms are powerful growth levers for digital businesses starting from zero subscribers.
- Partnerships and collaborations with creators experiencing high growth can effectively expand the subscriber base of a digital business.
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Main Ideas/Key Points/Insights 1
Organic content is a powerful growth lever for digital businesses starting from zero subscribers. Creating quality content consistently and utilizing social media platforms can help in reaching and convincing an audience to give your product a chance. Building a public and establishing a personal connection with the audience through transparency and sharing growth metrics can lead to converting the audience into loyal subscribers. Collecting email addresses from day one is crucial for audience retention and future growth.
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