Odd Lots Mike Demarais on Design in Crypto and What Web 3.0 Will Look Like
Dec 27, 2021
Mike Demarais, co-founder of Rainbow.me, a stylish Ethereum wallet, dives into the vision for Web 3.0. He discusses the transformative power of design in crypto, emphasizing user experience as essential for engagement. The conversation touches on how cryptocurrency wallets can redefine social interactions and identity. Demarais also addresses Ethereum's high gas fees and their implications, along with the rising significance of NFTs as collectibles and cultural symbols in this evolving digital landscape.
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Design Focus in Web3
- Focus on design to differentiate your crypto product.
- User moats don't exist in Web3 due to key portability.
Design Philosophy of Rainbow Wallet
- Existing crypto products often lack design and are overly technical.
- Rainbow prioritizes fun, accessibility, and an intuitive design.
iPhone vs. Windows Phone Analogy
- The iPhone's design opened up new possibilities compared to the Windows phone.
- Similarly, user-friendly crypto wallets can lead to new interactions.