Creator Science #71: Steph Smith – Generating thousands of sales on Gumroad (with a side project!)
22 snips
Sep 7, 2021 Steph Smith is a growth marketer, writer, and indie maker known for her books 'Doing Content Right' and 'Doing Time Right.' She shares her journey from chemical engineering to thriving in business, emphasizing the importance of persistence and continuous learning. Steph discusses her innovative pricing strategies that led to thousands of sales on Gumroad, her approach to balancing professional growth with personal learning, and the benefits of embracing transparency in creativity. Her insights on effective goal setting and SEO are particularly enlightening!
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Career Path
- Steph Smith transitioned from chemical engineering to business consulting, then to tech, leading publications at TopTal.
- She joined The Hustle after seeking a smaller company and more hands-on work.
TopTal's Hiring Experiment
- TopTal experimented by hiring from non-growth backgrounds, valuing adaptability over expertise.
- This approach prioritized smart, spreadsheet-savvy individuals capable of learning.
Landing a Remote Role
- If you want a remote role, learn in-demand digital skills like SEO, social media, and paid advertising.
- Supplement this with freelance work to gain experience and build a portfolio.
