Startup Business Models and Pricing with Aaron Epstein | Startup School

In this discussion, Aaron Epstein, a Group Partner at Y Combinator, shares pivotal insights on startup business models and pricing strategies. He delves into nine diverse business models, drawing lessons from successful YC companies. The conversation highlights the importance of understanding customer willingness to pay and the impact of pricing on perceived value. Aaron also recounts a startup's transformative journey in adjusting its pricing strategy, which led to substantial growth and a lucrative acquisition.