The Art of Deciding

Nuala Walsh - author of Tune In: How to Make Smarter Decisions in a Noisy World

Apr 3, 2025
Nuala Walsh, a behavioral scientist and author of 'Tune In: How to Make Smarter Decisions in a Noisy World,' dives into the complex world of decision-making. She reveals how even the most successful individuals are prone to over 200 cognitive biases that cloud judgment. The discussion includes her innovative Perimeters Framework to mitigate decision risk and examines real-world examples, from politics to business. Walsh emphasizes the importance of slowing down decisions and combating emotions and fear for better outcomes.
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INSIGHT

Decision Risk Focus

  • Nuala Walsh observed a pattern of misjudgment in smart, successful people.
  • This led her to study behavioral science and focus on decision risk.
INSIGHT

True Power

  • True power involves knowing what to ignore and who to listen to.
  • Strategic listening and analysis are crucial, not just face-value acceptance.
INSIGHT

Perimeters Framework

  • Nuala Walsh's Perimeters Framework identifies 10 decision traps based on 200 cognitive biases.
  • These traps, like power, ego, and identity, affect decision-making in various settings.
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