Lilah Waite of Lead Forensics joins Christoph Trappe on this live recording of the Business Storytelling Podcast to discuss the topic.
We are discussing:
- What are MQLs and SQLs
- How important is the speed when we follow up with each of these?
- Is there such a thing as too fast? What are the best practices for follow up?
- Why do so many talk about MQLs vs. SQLs
- How do we make that hand off easier?
- How important is building audience to drive good QLs.
- What are some other uncomfortable truths
Grab your free trial of Lead Forensics here: https://lnkd.in/ddTY46M
This episode is produced by Trappe Digital LLC and supported by Lead Forensics.