Hospitality Daily Podcast Why We Are Leading With Experiences Now - Jen Barnwell, Curator Hotel and Resort Collection
Sep 26, 2023
24:22
In this episode, we hear from Jen Barnwell, President at Curator Hotel and Resort Collection, about why and how they did a big reposition and relaunch of their website to lead with experiences.
We cover:
- Jen's journey to independent hospitality [0:56]
- Why double down on experiences? [3:11]
- Challenges hotels face in providing experiences [5:25]
- The opportunity to reframe the travel buying process [8:39]
- How they decided what to offer [12:43]
- What data points Jen and her team are watching to guide the program forward [15:12]
- Marketing and social media benefits [18:40]
Links:
- Follow Jen on LinkedIn
- Visit the Curator Hotel website
- Follow Curator on LinkedIn
- Follow Curator on Facebook
- Follow Curator on Instagram
- Follow Curator on Twitter
More episodes on experience you may enjoy:
- Lessons from Lamborghini: “The Only” Approach to Experience Design - Victoria Taylor
- Experience Above All - Philippe Zrihen, Ennismore
- My journey to leading experience design - Sara Osias, Auberge Resorts
- Infusing culture into experiences to create memories - Samantha Hardcastle
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Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands