#44 Isabella Lynden | Building An Influencer Agency - An Expert's Guide To Influencer Marketing In 2023

In this episode, I sat down with Isabella Lynden, the founder of Vive Management & Vive Social, a leading influencer marketing agency, working with some of Australia's most known and fastest-growing influencers & content creators.

Vive has worked with some of the biggest brands in the world including Dyson, Amazon, Whitefox, Princess Polly & many more!

Isabella had to leave her corporate job as the marketing manager for Status Anxiety after only 6 months of starting Vive due to their exponential growth - something which was started as a favour to help manage her friends. They have now grown to a small team and are growing their influencer portfolio each year.

Isabella is extremely knowledgeable in not only the influencer and digital marketing space but business in general, there is no surprise that she has been able to grow Vive management & Vive Social so fast over the last 3 years.

In this episode:

• The story of how Isabella was able to leave her job after only 6 months of starting Vive Management
• How Vive Management was started by accident and the key ingredient for why it exploded.
• Managing work-life balance in a world where the emails never stop coming in.
• Why hard work will never replace luck or timing when you are first starting a business.
• The best way to negotiate deals with brands or influencers.
• The non-negotiables Isabella lives by and how they enable her to show up at her best every day.
• INFLUENCER MARKETING DEEP DIVE - We go into everything you need to know in order to be successful with influencer marketing in 2023.

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Follow Isabella here👇

Instagram: https://www.instagram.com/isabellalynden/?hl=en

Vive Management: https://www.instagram.com/vive_management/

Vive Social: https://www.instagram.com/vivesocial/

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TikTok: https://www.tiktok.com/@lifemoneyandlove

Youtube: https://www.youtube.com/channel/UC3oNnDapuoEEdcLqGsTg30Q

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