Jeremy Heimans on digital activism, new power and what it takes to start a revolution

You might say Jeremy always had activism in his blood. At the tender age of 8, he pressed his family’s fax machine into service to lobby leaders on issues like children's rights and nuclear non-proliferation. Since then, he has founded GetUp, an Australian political organization and internationally recognized social movement phenomenon that today has more members than all of Australia's political parties combined. He also co-founded Avaaz, the world’s largest online citizens’ movement, now with more than 40 million members. Now Jeremy runs Purpose, which helps bring social movements to life with a combination of digital smarts, creative storytelling and community building infrastructure. Jeremy and I debated together many years ago at University, so it was great to catch up with him in New York and talk about how technology is is a powerful force for social change against the backdrop of increasing gun violence, racial and religious tension and the divisive US election.