INspired INsider Podcast [One Question] How To Follow the Data with Casey Fauss Founder and CEO of Viral Launch
Casey Gauss is the founder and CEO of Viral Launch, an Indianapolis-based tech company offering innovative software and creative services to Amazon Sellers. Casey founded the company in 2014 when he was 21. He has gone on to leverage his passion for tech, building cool things, learning, and helping others through the expansion of the company to over 40 employees. He continues—nose to the grind—in his obsession with Amazon market philosophy, helping a growing number of Amazon businesses achieve success in the world’s largest ecommerce marketplace.
Here’s a glimpse of what you’ll learn:- [0:40] Jeremy introduces his guest, Casey Gauss.
- [1:30] Casey talks about Viral Launch and popular features.
- [2:30] Why did Casey start Viral Launch? What was his early career like?
- [4:00] Casey talks about his passion for the ecommerce industry.
- [6:00] Challenges that Casey has faced along the way. Customer success stories.
Did you know that a large part of what makes ecommerce sellers successful is an impulse to follow the data? It’s true! Some sellers might catch some good luck being in the right place at the right time, but more and more sellers are looking to the cold hard data to fuel their rise to the top. On this episode of Inspired Insider, you’ll hear from innovator and entrepreneur, Casey Gauss. In his conversation with Jeremy, Casey opens up about how he started Viral Launch, why he loves to follow the data, personal and professional challenges he’s faced along the way, and much more! Don’t miss a minute of this powerful episode featuring Casey’s story! What has led to your growth and development as a business leader? Have you had the good fortune to connect with great mentors who have invested in you? Or is your story more of a scrappy rise from adversity? Casey Gauss’ story an inspiring one that showcases his endurance and determination. He built the original coding and platform for Viral Launch in an apartment in Indianapolis with socks on his hands because he couldn’t afford to turn on the heat. Casey has taken that signature scrappy and can-do attitude and has built it into his business. Make sure to check out Viral Lanch and the fantastic work they are doing to equip ecommerce leaders with the best tools available. What type of impact will all your hard work leave on the industry that you work in? Is your organization helping to add a more collaborative and worthwhile environment? At Viral Launch, Casey Gauss and his team are doing everything they can to chart the way forward for ecommerce sellers and small businesses. Their mission is to equip entrepreneurs with the insight, tools, and partnerships needed for lasting success. After working with thousands of brands in the Amazon ecosystem including performing over 17,000 product launches, Viral Launch has garnered enough knowledge, experience, and data to launch successful brands time and time again. What can your organization learn from Viral Launch’s example?
Resources Mentioned on this episodeSponsor for this episode
This is part of the Prosper Show Ecommerce Mastery Series where top Sellers and Experts teach you what really works to boost your ecommerce business. They have an amazing conference with some of the top Amazon sellers and industry leaders.
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