The Koerner Office - Business Ideas and Small Business Deep Dives with Entrepreneurs She Makes $10M/Year and Doesn’t Even Exist (AI Influencers Explained)⏐Ep. #231
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Oct 8, 2025 
Romain Torres, founder of ArcAds and an expert in AI-generated content, reveals how AI influencers are reshaping advertising. He discusses the lucrative world of synthetic avatars, explaining their potential to make millions and why older audiences may convert better. Romain shares practical steps to earn $10K–$15K monthly offering AI ad services, along with automation tips using tools like ChatGPT. The conversation dives into the effectiveness of AI ads in various industries and highlights creative strategies for high-engagement content.
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AI Influencers Earning Real Millions
- Romain shows AI influencers can generate real revenue, citing 'Michaela' who allegedly makes $10M/year despite not existing.
- He demonstrates AI avatars making viral reels and saving creators time by replacing on-camera recording.
Build Realistic AI Actors With Script Controls
- Write a script, pick or create an AI actor, and control emotion and accent to improve realism.
- Generate synced video and iterate actor visuals to keep consistent, realistic avatars across content.
Right Audience Makes AI Content Work
- Younger audiences notice AI more, but targeting older or less AI-aware groups often converts better.
- Olivia Moore's experiment shows niche, well-targeted AI accounts can gain large real engagement quickly.