

#111 Adrian Hon – You've Been Played By Corporations & Governments
Adrian Hon is the co-founder and CEO at Six to Start, author and speaker at various events including TED conference, the Long Now Foundation, GoogleX, and Disney Imagineering. His most recent book, You've Been Played: How Corporations, Governments and Schools Use Games to Control Us All is the topic of conversation today in a fascinating podcast around gamification.
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(00:00) Introduction
(03:13) Key elements of game development
(08:03) Human psychology & economics of game development
(11:14) Why did you write You've Been Played?
(13:40) Good versus bad gamification
(17:08) Gamification in Amazon, Uber & corporations
(20:50) Feedback loop & reward system in corporations
(24:50) Research of gamification in the workplace
(27:45) Social credit scores in China
(31:40) The accuracy and reliability of social credit scores
(38:10) Gamification in the education system
(43:40) Long term negative impacts of gamification
(46:30) Preventative measurements to gamification
(50:30) How can individuals take more ownership?
(55:08) Committing to a vision & purpose
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