Cubicle to CEO 301. The Automated $130K/Quarter LinkedIn Client Acquisition Machine
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Jun 2, 2025 Corina Calugaru, the founder of The Orange Notebook, specializes in helping entrepreneurs with branding and business strategy, primarily through LinkedIn. In this insightful discussion, she unveils her journey from struggling with lead generation to automating a $130K-per-quarter client acquisition machine. Corina shares her transformative strategies, including mastering personalized outreach, overcoming a fraudulent agency experience, and implementing automated tools that boost engagement while maintaining a personal touch. Tune in to learn how to turn LinkedIn into an active profit center!
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Starting The Orange Notebook
- Corina and her best friend Alina left their jobs during the pandemic to start their business.
- Their business name, The Orange Notebook, honors the original notes they made two years prior.
Scammed Then Hustled Manually
- Corina was scammed twice by lead generation agencies promising qualified leads.
- This experience prompted her to learn manual LinkedIn outreach herself, spending hours daily reaching out directly.
Gentle LinkedIn Connection Requests
- Use gentle, non-salesy messages for LinkedIn connection requests to increase acceptance.
- Include encouragement or personal touches to build connection rather than a hard sales pitch.