School of Motion Podcast Crafting Epic Stadium Graphics with Connor Henkle: A Dive into Sports Design
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Aug 6, 2024 Connor Henkle, a motion design expert renowned for his eye-catching stadium graphics, shares his captivating journey from graphic design to sports visuals. He discusses the importance of carving a niche in the competitive design landscape and how online tools streamline client interactions. Connor highlights the financial challenges in sports graphics budgeting and underscores the critical collaboration between in-house teams and freelancers. He also delves into the intricate art of creating graphics for large screens and navigating the volatile creative landscape with resilience.
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The Accidental Niche
- Connor got his start by creating a stylized visual effect for a college football team's social media.
- Posting a tutorial of his process led to other schools reaching out for similar work.
Specialization vs. Generalization
- Specializing is more powerful than being a generalist.
- Become the go-to expert for something specific, instead of a commodity.
The Unique Talent Stack
- Develop a unique talent stack.
- Combine diverse skills to differentiate yourself, like design, animation, and client communication.