Why Every Author Should Create Content: 10 Lessons from 300+ Podcast Episodes

Thinking about starting a podcast, YouTube channel, or even just showing up more consistently online?

In this episode, I share the 10 biggest lessons I’ve learned from creating over 300 podcast episodes and more than 1,000 videos.

I show you how YOU can leverage content to grow your authority, attract clients, and scale your message… even if you’re just starting out.

Creating long-form content is one of the smartest plays you can make for long-term visibility, trust, and lead generation.

WHAT YOU’LL LEARN:
🎙️ Why podcasting is like writing a book and why I wish I started sooner
🎙️ How to overcome perfectionism and start creating consistent content
🎙️ The real reason your first few episodes don’t need to be amazing
🎙️ Why YOU become the star (and authority) even when you’re the interviewer
🎙️ How podcasts create deeper connection with your audience and email list
🎙️ The “content flywheel” that multiplies your podcast into reels, shorts & posts
🎙️ Why people who binge your podcast are pre-sold before they ever book a call
🎙️ What slow growth really means and the power of exponential momentum
🎙️ How I landed podcast guests who became clients, JV partners, and friends

If you’ve ever felt stuck or unsure about starting a podcast or video series, this episode will help you see what’s possible and how to make it work even if you don’t want to do any of the tech yourself.

This is the content game plan I wish I had when I was starting.

CONNECT WITH US:
🌐 https://bestsellerpublishing.org/socials/
📞 1 (626) 765-9750