The Data Product Mindset

Data beyond tables: How to design and fund powerful data products

May 1, 2025
Join Peter Bjørn Larsen, founder of Smart City Insights and urban development expert, as he dives into the art of designing impactful data products. He explores moving beyond traditional tables to create engaging dashboards and APIs tailored to diverse user needs. Discover how to secure funding by aligning your product with national priorities and uncover actionable insights that resonate. Peter emphasizes the importance of scalability and replicability, sharing strategies to turn data into meaningful narratives for cities worldwide.
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ANECDOTE

Early City Data Exchange Experience

  • Peter recounts building a city data exchange for Copenhagen a decade ago to buy and sell urban data.
  • He learned from that platform and later projects worldwide how data products needed to evolve into usable offerings.
INSIGHT

Data Products Are Multimodal

  • Data products come in many forms: dashboards, APIs, fixed and flexible packages, and data collaboratives.
  • Designing for the ecosystem means matching product type to stakeholder needs, not forcing one format for all.
ADVICE

Start With User Needs

  • Ask stakeholders what information they need before asking about data sources or formats.
  • Translate their needs into data-derived insights rather than starting with existing datasets.
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