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How I Got Here - Inside stories behind innovation and startups in travel
29. Rod Cuthbert of Viator
Jun 17, 2020
Rod Cuthbert, co-founder of Viator, shares the creation story of the pioneering online booking platform for tours and activities. He discusses the challenges faced in the early days, the company's rapid growth, and the uncertainties in the travel industry. Cuthbert reflects on luck and serendipity in entrepreneurship, emphasizing the importance of personal relationships in business success.
41:11
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Quick takeaways
- Viator pioneered online tours, adapting to post-9/11 market changes.
- Understanding core customer preferences crucial for success in tours industry.
Deep dives
Rod Cuthbert's Entrepreneurial Journey and Founding Viator
Rod Cuthbert, the co-founder of Viator, shared his journey from starting a website building company to specializing in online travel. With a focus on travel clients, they pivoted to concentrate solely on the travel industry, noticing the potential. Winning a contract from Sabre for a web-based system for travel agents marked a pivotal moment.
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