Weekly Buzz 8/7/25: De Minimis Goes Global! | IRS Cracking Down on Sellers | Alexa Gets Ad-Ready
Aug 7, 2025
A new global de minimis rule is shaking up e-commerce by affecting duty-free shipments. The IRS is ramping up scrutiny on sellers, making it crucial for them to manage finances proactively. Exciting enhancements in Helium 10 allow users to create spotlight and video ads seamlessly. AI, particularly through Alexa, is revolutionizing advertising in the space while combating fraudulent practices. Lastly, effective inventory management strategies, including heat maps, are essential for optimizing listings and tapping into the booming e-commerce market.
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insights INSIGHT
Global De Minimis Rule Impact
The global de minimis rule eliminates duty-free shipments under $800 worldwide, impacting cheap imports notably from Shein and Temu.
This change can improve customs inspections and reduce illicit goods entering untaxed.
volunteer_activism ADVICE
Prepare for IRS Scrutiny 2025
E-commerce sellers must keep accurate records and report all income to avoid IRS audits in 2025.
Utilize bookkeeping and accounting help to stay organized and prepared for potential scrutiny.
insights INSIGHT
Amazon Alexa Ads Opportunity
Amazon CEO plans to insert ads into Alexa conversations as voice commerce grows.
Sellers should optimize for Alexa and AI to capture new purchasing behaviors.
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On this week's episode of the Weekly Buzz. There's a new worldwide de minimis rule, e-commerce sellers might be scrutinized more closely by the IRS, and Amazon might start delivering ads through conversations with Alexa.
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We’re back with another episode of the Weekly Buzz with Helium 10’s Principal Brand Evangelist, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.
New Feature Alert: Helium 10 Ads Now Supports Store Spotlight and Video Campaign Creation!
Sellers can now create Sponsored Brand Store Spotlight and Sponsored Video ads directly within Helium 10 Ads, without jumping to Seller Central. This makes keyword and ASIN harvesting for these campaigns more streamlined than ever.
Finally, discover how Helium 10's Inventory Heat Maps can revolutionize your inventory management, ensuring you outpace customer expectations. Get ready for insights tailored to boost your e-commerce success!
In this episode of the Weekly Buzz by Helium 10, Bradley covers:
Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart